Lender

Gain Competitive Advantage

Grow Your Portfolio with EDA

Forward-thinking equipment lenders depend on EDA to shape their business strategies, improve ROI and augment their loan revenue stream. 

Our platform of transaction-based data lets you pinpoint loan opportunities. Stay informed of buying trends in your area. Create targeted marketing. And see regional market share. 

Gain market share in your lending area with strategic use of EDA.

EDA is insight you can act on.

Contact us for a short demonstration and start increasing market share today.

EDA Online Solution

Our online interface is a robust business tool loaded with unmatched market insight and analytical tools. Including automated reporting, buyer equipment data from multiple sources, firmographics and more.

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EDA Online Solution
RESOURCES
  • Testimonial

    Having relied on EDA market intelligence for many years within a variety of job functions for several manufacturers, I can boil it down to this: the people behind the data know what they’re doing — and that expertise remains evident as the product has evolved into EDA Online.

    Shane Sirmons, Marketing Manager, Hyundai Construction Equipment Americas

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  • White paper

    Huge ROI for Manufacturer

    Some strategic thinking and targeted market data brought unheard of benefits to an equipment manufacturer.

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  • Case Study

    Connecting Dealer Marketing With End-User Communication Preferences

    Technology has changed the way construction equipment dealers market and communicate. Are their methods on target with what end-users prefer? The AED|EDA Dealer Marketing Report examines...

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  • Blog

    Making Sense of Big Data, Part One: Drinking from the Firehose

    We all see the term Big Data in the business press and in big-picture presentations from respected colleagues. The term is used to describe how successful businesses are using vast, yet granular troves of information to make decisions, particularly in sales and marketing.

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